1. Employer Branding Is Increasing. Employers are increasingly seeing the importance of developing an attractive employer brand in order to attract talent. This is shown by Employer Brand International's 2012/2013 Global Research Study which has revealed that 39% of companies are looking to increase their investment in employer branding initiatives in 2013.
2. Hiring success metrics are shifting. FutureStep recently completed their Global Talent Impact Study and found that the metrics that employers are using to assess the effectiveness of a new hire are shifting. There is a decreasing emphasis on cost per hire (27%) and Time to hire (18%), and an increasing emphasis on more sophisticated measures of recruitment success such as performance level of the new hire (67%) and Retention (35%).
3. HR Big Data is Coming. Predictive Analytics is the new buzzword in HR. Its been around for a while in many industry areas and it is set to change the talent management process. Due to massive increases in cloud accessible and digitized HR data, early adopting, statistical minded HR professionals are beginning to use HR Predictive Analytics to help support decision making in the areas of talent attraction, employee turnover modeling and predictions
4. Decline of The Baby Boomer and Rise of the Millennial Job Candidate. Baby Boomers started reached 65 in 2011 and over the next 20 years, millions of baby boomers will be retiring from the workforce each year, being replaced my Millennnials (Born between 1976 and 2001). A survey by Deloitte Predicts that by 2020 Millennials will comprise between 40-60% of the candidate marketplace.
5. The Rise of Video Interviewing. According to a survey by Sarah White Associates, in 2010, just 15% of employers were using video interviews as part of their hiring process, but today, nearly 38% of those surveyed are using video at some stage of the interview process.
6. Job Candidates are going mobile. We know recruiting is becoming more dependent on social media, but another key change occurring just beneath the radar is the rise in job seekers using mobile phones for the job hunt. According to research from socialtalent.co, 23% of searches that contain the word 'jobs' are from mobile and job seekers are more mobile based than the average searcher.